It’s that time of the year again — the season of sales! End-of-year sales are when your orders are likely to skyrocket and you’ll need all the help you can get. Did you know that 39% of online shoppers vow to never return if a delivery disappoints?
Heed these 5 key points we have — and we’re sure that your brand will make the best out of this crazy shopping season!
#1: Inventory & Stock
Before sales start, check and double check your inventory to ensure there’s enough stock to go around for the entire sales period. The last thing you’d want is for your customers to land on your product page but leave before carting out because there’s no stock. To predict your sales volume, look back at historical data to understand there is enough physical stock to meet the forecasted demand. This should all be planned at least 2 weeks in advance so you’ll be all set to dedicate your remaining time to manage orders.
#2: Traffic Acquisition & Conversion
The typical customer journey on ecommerce sites go from the homepage → category pages → product detail pages (PDPs). PDP optimization requires descriptive and rich product titles, images, body content, etc. For higher conversion rates, your PDPs should have helpful customer ratings and reviews. In this era of smart consumers, it’s common to research before purchasing anything, and having ratings and reviews just simplifies the customer’s shopping experience.
People always say, “First impressions last forever”, and that’s exactly what your product’s packaging tells your clients. Pleasing and thoughtful packaging will change a customers’ first impression of your product. It is also a subtle but effective way to slip in your Social Media handles, Call-to-Action Buttons and Promotional Campaigns!
#4: Fulfillment & Delivery
Delivery is commonly regarded as one of the most crucial among other tangible aspects of a business, because it is where your business and expectations of customers meet. That’s precisely why businesses must plan ahead with multiple partners to hit their annual online revenue targets up to 40% of GMV can be generated in the last three months of the year. Team up with Qourier and leverage on our same day delivery service to make sure your customers get what they deserve. With our agnostic platform, deliveries become a seamless matter while you have more time to work on other business aspects that matter.
#5: Business Operations
On your end, prep your team for a busy period ahead so you can manage your team’s expectations properly. This is key to ensuring that your team is performing exceptionally and it could mean hitting a record high or the total opposite. While your team holds the fort as you fight the e-commerce war to maintain your service and product level, leave it to Qourier to deal with all-things delivery. Our deliveries are ongoing Monday through Sunday, and our Operations Team is always prepared to make sure your deliveries go smoothly.
Team up with Qourier
Great news for you! We’ve doubled our resources to ensure deliveries will be fulfilled SAME-DAY even with increased demand! As always, Qourier’s mission is to make deliveries for businesses as simple and efficient as possible 😀
If you foresee a large volume (>30 deliveries/day) for the upcoming 11.11, click here, fill up the form and our team will be in touch in a jiffy. 😀